SIUF2017 China (Shenzhen) international brand lingerie show in the costumes curtain! INVISTA, a well-known domestic producer of synthetic fibers and fabrics, made its debut at the Shenzhen Underwear Fair, highlighting the concept of the innovative LYCRA® lastingFIT bra style and sports bra at the show to showcase its underwear crossover And the first step in bra development.
At the show, Invista together with seven Chinese underwear brands to create LYCRA ® (Lycra ®) brand special show, SIUF audience to offer a distinctive visual perception, technology and fashion, beauty, function, comfort, integration, sexy More tension. Catwalk theme "I AM EVERY WOMAN I am a real woman" as the main theme, and in this theme is subdivided into OPTIMIZED SELF show me the best, FLAWLESS ME immaculate me MOST FEMININE ME the most feminine I , "THE REBEL IN ME rebellious me" four sub-themes, the women's thousands of style show most vividly.
Underwear brands to participate in this show are Manni Fen, urban beauty, Lattice, Sisier, Qiao Ting Ting, Dai Zhiti, Lin Xi dream. Each brand has a different style, the models of their wonderful performances fully demonstrated its brand identity.
I AM EVERY WOMAN I am a real woman
In sports, leisure or work, everyone will show a different personality traits, a distinctive "I" - dress must also be very personal and unique. This is not blindly follow the "appearance", everyone actually want to live out real, a perfect, youthful, dynamic real me. LYCRA® fiber is the perfect companion for every "me", offering four seasons of continuous improvement in comfort, shaping the best outlines and giving designers the freedom to try new ways to suit each woman's figure.
The four sub-themes of the show are about enjoying the world of women in many ways: "OPTIMIZED SELF SHOW THE BEST ME" Lifestyle, sports and lifestyle, "FLAWLESS ME PERFECT ME" focuses on health and concentration, peace and quiet, " MOST FEMININE ME The most feminine I "is a declaration of beauty to improve and restore the world," THE REBEL IN ME rebellious me "look for change, bold creative outfit, these apparel so that people who do not love performance at home Intimate environment, to celebrate their own festival.
OPTIMIZED SELF show me the best
People want to be the most efficient and the best self, and they strive to keep their bodies. This is a place where sportswear and lingerie meet. It is a stage to learn from science and technology to enhance body function and self-esteem. Time is of the utmost importance. In addition to recognizing that the body needs care and nutrition, there is also a need for a streamlined, dynamic silhouette to enhance and mold the body. Bold declaration of graphic design: the appearance is multi-functional, multi-faceted. Cloth is the key to balancing good looks and improving performance: They have to absorb sweat - apply COOLMAX® technology, or use LYCRA® POWER technology to tighten muscles and optimize performance. Cool is the key! The new COOLING technology of the LYCRA® brand offers excellent comfort in terms of hygroscopicity, dry, cool body, and is permanent.
Cloth characteristics and aesthetics clearly draw on the sportswear, running, fitness and sports style into life, a sports and leisure style of dressing.
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